Notes from running a company on AI.
What’s actually working inside a business that runs on AI — the reframes, the operator playbooks, the mistakes worth skipping.
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How AI Agents Rebuilt and Migrated a Client's Website (in 2 Days)
A team of AI agents rebuilt a law firm website, with new design, copy, and even headshots. The AI cranked for 12 hours, I spent 90 minutes, and this is the system behind how it worked.
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How AI Agents Ran Our SEO Audit and Fixes in One Day
A team of AI agents ran a full SEO audit and implementation on our site in one working day. They took assignments, escalated decisions, and got each change approved. Here's the system behind it.
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How AI Runs Our Meetings: Before, During, and After
Everyone's adding an AI notetaker, the least valuable part of a meeting. Here's how we run our daily team huddle, from prep to follow-up, on the same AI that runs our whole company.
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Transformation Is NOT What You Need
95% of AI transformations fail. But that's due to the transformation effort, not AI. You don't need transformation. You need to layer AI onto the tools you already have.